Dynamic Sales Analytics Brand Management

“DarWine is the natural selection for winery professionals to gain insight into the wholesale marketplace.”

ARTHUR WEINER, Director of Finance & Accounting
Domaine Serene Vineyards and Winery

DarWine is a web-based depletion management system that drills down to account level information. It delivers a turnkey solution for effective brand management. Wholesaler sales teams become an extension of your winery’s sales force. Using the features below, your sales people are armed with the most complete and up-to-date information, allowing them to work more efficiently and sell more effectively.


New Mobile App

The DarWine mobile app give access to winery sales data on any hand-held device, from smart phones to iPads. Quick look ups of distributor sales totals, retail account sales, and distributor sales rep information translates to informed travel with real-time data to take the guess-work out of calling on accounts

New, Top & Lost Customers

Like all salesmen, you need information about your customers: the best sellers, the new sellers, and those that have gone dark. We have reports for that.

Market Distribution by Product

Quickly run this report to see how many customers you have in a given market, what their on/off premise ratio is, and whether a handful of accounts are carrying the whole region.

Customer Depletion Data

Get a list of customers by market, by state, by distributor, by product, by premise type, by zip code. Get the list and run with it.

Brand Depletions

How much wine did you sell last month? Last quarter? Last year?

Inventory Levels

Manage wholesaler inventories to ensure sufficient quantities are in stock when that PF Changs deal goes through.

User-friendly and Intuitive

Anyone familiar with Microsoft products will be comfortable navigating in DarWine.

Easy Export to Excel or Outlook

Need a report for the boss? Want to send a target list to a brand manager in Ohio? It’s all here with the click of a button.

Save Favorite Reports

Once you’ve spent time customizing a report, choosing the products, narrowing the distributors, you can save the report for future use. Name it what you like and it will be there next time you need it.


  • Improves value of distributor relationship through effective brand management

  • Vastly increases in-market productivity by your sales team

  • Eliminates time spent by administrative personnel collecting depletions

  • Enables targeted marketing mailings and campaigns, and reduces execution time

  • Improves focus on client retention (timely lost account notification)

  • Highlights product placements with existing accounts

  • Monitors distributor sales representative performance

Contact Us for a Demo

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DarWine Brochure