I like email newsletters. I think they are a great way to stay in touch with our customers. We use them to announce new releases, updates and general items (like our recent one to remind our users to backup!). But they are a pain to put together. I’ve used several different tools, and consider myself savvy enough to dabble in HTML, …
Just finished reading an article in Wines & Vines about a winery in New Hampshire, Jewell Towne Vineyards, that tried something new to connect with its customers: instead of a standard wine club they created a weekly wine pick-up program similar to a community supported agriculture (CSA) system. Over their 18 week trial it worked …